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* an Obama addendum....

....that is, an addendum to my co-editor's blog-entry of this morning. I'll add simply that I've been leaning Obama from the beginning. I remember talking at length about the prospects and possibilities of Obama as presidential hopeful with my old friend John Krajicek at last year's SXSW (in March), so it's basically been a year or so now, waiting and watching to see if this train could pick up steam.

To that end, the video Grant linked to in his blog seems, to me, like the locomotive finally charging full speed ahead. It wasn't created by the Obama campaign; at least its creators, will.i.am of the Blackeyed Peas and filmmaker Jesse Dylan (yes, another Bob kid) claim that it wasn't. Regardless, it strikes me as a flash point, as one of the finest creative political endorsments ever made, and one that may very well completely mobilize and motivate the strong youth base to which Obama has been appealing from the start.

My friend Farnum Brown sent me a link to the video yesterday. I checked it out and noted that although it had just been posted on Saturday, by Sunday afternoon it had already accumulated 152,000 views (and that's not counting the views in a swarm of "clones" of the same video that had sprouted up concurrently on YouTube). By this morning when I checked in a few moments ago, it was up to nearly 698,000.

And not surprisingly. Because this thing is GOOD.

Which I guess amounts to an endorsement of the video, humorously. Fortunately the video happens to support the candidate I was already endorsing to begin with.

Anyway, here it is:

the direct youtube link, if you want to see the lyrics, viewers' comments, and view-totals, is:
http://www.youtube.com/watch?v=jjXyqcx-mYY

So, can we, really?

I don't know, ultimately. But I do know that it's about time we gave it a shot.

adios,
peter

Posted by peter on February 4, 2008 8:44 AM | Permalink